Prevent Credit Card Fraud Online, Accept Mobile Payments Instead!
Web vendors across the world shuddered a little at last month’s news that Steam, the online digital store, game library, and multiplayer network, had been hacked. In a time when web merchants like to think they have all gotten that bit better at system security and protecting customers’ details, something like this happens. And it’s often the lure of credit card information that is the main attraction for cyber criminals.
Now, this is in no way a
smug smile in the direction of Steam, as a security breach for any of our online contemporaries is devastating. Everyone has been robbed, burgled or had something stolen from them at some stage and it’s an awful feeling.
As good as securities companies get at credit card security and analyzing every possible gap in the system through which a hacker might get in, the attraction of credit cards for purposes of fraud will never diminish– online or offline.
At boxPAY, we focus on mobile billing through SMS and direct carrier connections and thereby avoid the threat of credit card fraud. We set up boxPAY because we wanted to offer web merchants the ability to provide an alternative payment option to their customers that doesn't require a credit card. (This is valuable not only for those customers wary of s
ubmitting credit card details online, but also so customers who don't have access to a credit card can make online purchases as well!)
Some of our merchants want to attract customers to their website that are fearful of getting their credit card details stolen. They need to offer online shoppers the ability to make fast purchases for small amounts in a simple and secure manner. That’s why mobile billing works – when it comes to making a payment, we want to require as little information and as few steps as possible for the customer. In this way they have a better experience purchasing online, and want to come back to your website to do it again. And again. And again. This is how our merchants increase the number of transactions completed at the point-of-sale and generate more revenue.
Essentially, by using boxPAY mobile billing technology as your preferred payment model, you as a merchant are telling would–be hackers not to waste their time because the payments platform has no credit card details or no personal information stored in the database.